CHALLENGES AND OPPORTUNITES FOR DYNAMIC MARKETS- 2012
By Grant Hatch- Executive Strategist- Accentur

We have seen amazing growth in parts of Africa in mining, consumer goods and retail. A number of trends are guiding this growth which includes easier regulations and demographics. The sub-Saharan Africa population is likely to double over the next 40years. We have more young people entering the population and that stimulates consumer demand. Consumer spending is also growing rapidly.
The introduction of modern technology also contributes to Africa’s growth. More young people in Africa today use cell phones.

For Africa to keep thriving, there need to be clearer regulation and free market trade to allow investors to seek opportunities in the continent.

The big question is: How long is will this growth take to occur and how sustainable is this growth?

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